Pier 5 Condo

If you pride yourself on having clean and healthy looking hair, looking after your locks is a top priority. So using good shampoos, conditioners and hair care products on your hair is important. But when it comes to price and the quality of hair care products, how do you know which hair products to use?

Comparing hair care products on cost alone, high street hair products may seem cheaper and a better buy, giving the impression of providing more value because of their low cost. Professional salon products on the other hand may seem expensive with a typical 300ml bottle priced around $20/GBP10, 5 times the price of the average high street hair products at an average cost of $4/GBP2.

Comparing these prices it seems as if the high street products are better value at about a fifth of the price of salon professional hair care products, giving the impression that they are much better value for money, because you would be getting 5 times the amount of product as you would compared with professional salon hair products.

When you look more closely at the comparison between the effectiveness and the quality of high street hair products and salon hair products, does the comparison end up in the favour of cheap hair care products, or do the cheaper high street products turn out to be a false economy?

To see if cheaper high street hair products provide more value for money in both the short and long term when compared with professional salon hair care products, we made the decision to test them both to see how each of the hair products compare against one another in a quality test.

In our test we compared a 300ml bottle of an average high street shampoo, and an equivalent 300ml bottle of salon professional shampoo. The high street shampoo needed about 50ml per application to clean the hair to our required standard, whereas the salon shampoo needed only 10ml per application to clean the hair to the same required standard.

Needing 50ml per application, a 300ml bottle of cheap high street shampoo would give you about 6 applications. But using only 10ml per application, the professional hair care shampoo gives you approximately 30 applications in a 300ml bottle. Comparing the prices, the price per application of the professional salon shampoo is $0.66c/GBP0.33p per application, and the cheap average high street shampoo worked out at $0.64c/GBP0.32p per application.

Conclusion: although cheap hair care products initially seem a better deal and provide more value, in reality there is virtually no difference in price when it comes to the economics of professional salon hair care products. And? when you include the much higher quality, the greater effectiveness and visual results, and the deeper and more thorough cleansing and conditioning of salon hair care products, buying cheaper high street hair products in favour of salon hair products is a complete false economy.